Experience curator.
PARVATHY KUROOR | DESIGNER
I design products at the intersection of human and tech.
I design products at the intersection of human and tech.
I design products at the intersection of human and tech.
Previously @ Rootflo, OnArrival
Previously @ Rootflo, OnArrival
Previously @ Rootflo, OnArrival
CURATED CASE STUDIES
CURATED CASE STUDIES
FROM 2023-26
FROM 2023-26
Live
Designing a Scalable Open-Source AI Middleware
ROOTFLO, 2025
Live
Designing a Scalable Open-Source AI Middleware
ROOTFLO, 2025
Live
Explainable AI for gold loan audits
ROOTFLO, 2025-26
Live
Explainable AI for gold loan audits
ROOTFLO, 2025-26
Webflow development
Live
Redesigning the digital home of an AI startup
ROOTFLO, 2025-26
Webflow development
Live
Redesigning the digital home of an AI startup
ROOTFLO, 2025-26
PROJECTS I DID
PROJECTS I DID
BEYOND 9-5
Webflow development
Live
Helping Hypha improve sales through their website
Made in Framer
Design journey
Webflow development
Live
Helping Hypha improve sales through their website
Made in Framer
Design journey
A LITTLE
ABOUT ME
ABOUT ME
Freelance
Recruiters
Peers
Hi, I’m Parvathy 👋
Product designer with a background in architecture and a decade-long art practice. I help founders and high-growth teams turn complex, messy ideas into clear, launch-ready digital products. Whether you need an end-to-end UX revamp, a strategic product refresh, or an intuitive interface for a complex system, I bridge the gap between creative vision and business execution.
Currently available for freelance consulting and project-based contracts.



Freelance
Recruiters
Peers
Hi, I’m Parvathy 👋
Product designer with a background in architecture and a decade-long art practice. I help founders and high-growth teams turn complex, messy ideas into clear, launch-ready digital products. Whether you need an end-to-end UX revamp, a strategic product refresh, or an intuitive interface for a complex system, I bridge the gap between creative vision and business execution.
Currently available for freelance consulting and project-based contracts.



Where I've been
Things I do
Writing
Beyond pretty screens
Medium - Published with Bootcamp
Design system as a mode of communication
Medium - Published with Bootcamp
Most used AI prompts
Medium - Publish with Muzli - Design Inspiration
Beyond pretty screens
Medium - Published with Bootcamp
Design system as a mode of communication
Medium - Published with Bootcamp
Most used AI prompts
Medium - Publish with Muzli - Design Inspiration
Fine arts
The Keeper of Knowledge
Kerala mural style
The First Light
Acrylic on canvas
The Weight of Silence
Acrylic on canvas
The Keeper of Knowledge
Kerala mural style
The First Light
Acrylic on canvas
The Weight of Silence
Acrylic on canvas


